Client: Nathan Woolford
Project: Logo & Stationery
Identity Design
Anthropologist Nathan Woolford required a logo that would unite and signify the many different fields he services.
Lovehate Design responded with a combination of classic typography with a fine, detailed symbol illustrating the subtle connections that anthropologists investigate between organisations, individuals, philosophies, evidence and environments. A wolf was added to the reverse of the letterhead and business card to add emotional warmth and a link to the roots of the Woolford name: the Woolfords were once shepherds who protected their flocks from wolves.